We're a creative advertising agency based in Melbourne, Sydney, Brisbane and the Gold Coast. We are SMART.

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Your Swim Family

Rackley Swimming Website Launch

Monday, 17 August 2015

Learning to swim is undoubtedly one of the most important rites of passage for every Aussie child, especially in Queensland. Swimming lessons hold special places in our hearts and it was our pleasure to work on the new website for Rackley Swimming.

Rackley Swimming is a leading swim school with 15 locations in South East Queensland. Rackley Swimming prides itself on the quality of its teaching staff, extensive program and care all their young swimmers receive. We needed to develop a website that reflected its values and allowed for a seamless user journey through clear navigation.

We’re pleased to unveil a result that is both emotive and functional. Using powerful imagery, concise copy and unique brand elements, we created a overarching brand website as well as 15 location microsites that allow for easy navigation and user based relevancy.

Take a look and let us know what you think on our Facebook page.

SMART Team:

Creative Director: Phillippa Netolicky
Art Director: Phillippa Netolicky
Copywriter: Fiona Self
Account Manager: Jessica Allison
Designer: 
Jackie Dewar
Digital Director: 
Tim Carden

View the website

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